Chris is joined by Charles Porteous – President and Founder – Seefeld Group

S1:E193 | 16th February 2021

Podcast Guest Charles Porteous – President and Founder – Seefeld Group

A man with a clear mission and commitment – Marketing and best impact and results…
• Strengthen customer satisfaction & loyalty by LISTENING
• Build brand equity & increase product appeal by addressing real CUSTOMER NEEDS
• Leverage the voice of the customer & reduce business risk & MAKE BETTER DECISIONS as a result
a. The benefits of Customer Satisfaction and Perception survey’s – Quantitative Research
b. Executive Interviews and focus groups – Qualitative Research
c. Industry and competitor analysis
d. Brand, marketing & sales development
e. Forecasting & demand modelling

The voice of the customer needs to be heard now more than ever. Charles knows why!

Music used: Distant Lands – Hanu Dixit.mp3

Latest Podcasts

Discover how Raft, a tech company led by Nisarg Mehta, is revolutionizing the logistics industry. In this podcast, Nisarg shares insights into Raft’s journey,…
Discover how Raft, a tech company led by Nisarg Mehta, is revolutionizing the logistics industry. In this podcast, Nisarg shares insights into Raft’s journey,…
Join us in this engaging interview with Kirsten de Bruijn, EVP Cargo at WestJet, as she shares her journey of transitioning from established airlines…
Join us in this engaging interview with Kirsten de Bruijn, EVP Cargo at WestJet, as she shares her journey of transitioning from established airlines…
In this podcast, host Chris Notter speaks with Kristof Philips, CCO of TCR Group, about the complexities of decarbonizing the aviation industry. They explore…
In this podcast, host Chris Notter speaks with Kristof Philips, CCO of TCR Group, about the complexities of decarbonizing the aviation industry. They explore…
Discover the revolutionary extendable belt loader system by Power Stow, designed to transform baggage handling at airports worldwide. Join our interview with Kim Meldgaard,…
Discover the revolutionary extendable belt loader system by Power Stow, designed to transform baggage handling at airports worldwide. Join our interview with Kim Meldgaard,…
Explore an enlightening interview with Edward Alves, the Sales Director of Sinepower. Delve into Sinepower’s specialization in Power Electronics equipment, with a keen focus…
Explore an enlightening interview with Edward Alves, the Sales Director of Sinepower. Delve into Sinepower’s specialization in Power Electronics equipment, with a keen focus…
Join us for an exclusive interview with Thomas Waintraub, founder of “CAI ZHI,” as we delve into the fascinating world of GSE pooling and…
Join us for an exclusive interview with Thomas Waintraub, founder of “CAI ZHI,” as we delve into the fascinating world of GSE pooling and…
Join Chris and Fabio in this captivating conversation recorded at the GSE conference in Seville. Explore the pressing issues and transformative ideas shaping the…
Join Chris and Fabio in this captivating conversation recorded at the GSE conference in Seville. Explore the pressing issues and transformative ideas shaping the…
Join Chris and Stuart in this captivating episode as they delve into the intricacies of change management and the mind cascade thought process. Stuart…
Join Chris and Stuart in this captivating episode as they delve into the intricacies of change management and the mind cascade thought process. Stuart…
Join us in this enlightening episode as we delve into the world of leadership, training, and coaching with renowned expert Andrew Stotter. Discover the…
Join us in this enlightening episode as we delve into the world of leadership, training, and coaching with renowned expert Andrew Stotter. Discover the…
Join Andrew Stotter, former VP of learning at Etihad, in this enlightening interview where he shares his expertise on micro-learning and provides practical tips…
Join Andrew Stotter, former VP of learning at Etihad, in this enlightening interview where he shares his expertise on micro-learning and provides practical tips…
In this 4 part series, we dive into the fascinating world of electric Ground Support Equipment (GSE) with special guest Vita Lothar Holder, head…
In this 4 part series, we dive into the fascinating world of electric Ground Support Equipment (GSE) with special guest Vita Lothar Holder, head…
In this 4 part series, we dive into the fascinating world of electric Ground Support Equipment (GSE) with special guest Vita Lothar Holder, head…
In this 4 part series, we dive into the fascinating world of electric Ground Support Equipment (GSE) with special guest Vita Lothar Holder, head…